Use the managed load balancer to spread incoming traffic across multiple application nodes so no single server becomes the bottleneck. This is designed for websites and services that need better uptime during traffic spikes, release windows, or growth periods.
Add a web application firewall in front of your service to block common malicious requests, reduce unwanted traffic, and apply country-based filtering where needed. Policies can be tailored to the application you are protecting.
Static content caching reduces the amount of repeat traffic hitting your origin servers and can improve response times for end users. That means faster delivery for common requests and less load on the backend infrastructure you already run.